Tatiana Quard was borned and raised in Paris. Before graduating from the Gerrit Rietveld Academie in 2018, she studied textile design for a year at la Hear. Tatiana interned for Melitta Baumeister at the PFW, Patrik Ervell in New York, and Julien David in Tokyo. After more than 2 years working in Paris for the up-cycling brand Paris RE Made/1OFF and Xuan Paris, Tatiana moved to Tokyo in 2021 in order to develop her own clothing brand in 2023. During this time she gained experienced working for Junya Watanabe and Naoki Takizawa. 


The Brand 

TATIANA QUARD is a sustainable and unisex brand that aims to go against mass production by producing only the clothes that I have been ordered. Our goal is to find a better way to make clothing by working with sustainable and innovative materials such as organic cotton, recycled fabrics,  natural dying. The materials we select are the foundation of our brand’s identity. All fabrics and products are made in Japan through a carefully selected network of family businesses and local suppliers.

We also have a made-to-order line, giving a personal approach to each garment we create. This line only use deadstock fabrics made in Japan selected locally.

Our pieces have been exhibited in Paris, Amsterdam, Munich and Copenhagen, where we have collaborated with Danish and French visual artists.

In our work, we like to play with the shape of the garment so as to multiply the possibilities of the wearer, giving the wearer the freedom to interpret the garment by introducing tubes, and to wear it their own way. The brand is inspired by modern and contemporary art as much as it is by everyday life, from the stroke of an abstract painting to the shape of a building, from traditional dresses to contemporary workwear. In our designs, we aim to find a balance between Japanese aesthetics and French essence, linked to our emotions and intimacy. Each season, we seek to share a new story that encourages people to reflect on the world we are living in.